Tulip Institute

A design-led entrepreneurial lab dedicated to the creatives.

THE UNDERSERVED

"The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers, creative and holistic 'right-brain' thinkers whose abilities mark the fault line between who gets ahead and who doesn't." - Daniel PinkThe world needs more POETPRENEURS, entrepreneurial creatives and human-centered builders who see connections, sense needs, and address underserved challenges.Traditional business systems optimize for efficiency and scale, often at the expense of judgment, meaning, and taste.At Tulip Institute, we cultivate the next generation of POETPRENEURS, empowering entrepreneurial creatives to build ventures that matter, with empathy, intentionality, and taste, where beauty is the business model.

THE TULIP INSTITUTE

A place for poetpreneurs—where learning, creating, commerce, and culture become one experience.

Learn

Foundational workshops and courses—online and in our salon. Outcome: Gain judgment, taste, and cultural fluency for design-led venture building.

Create

Ideate, design, prototype, and test your concept. Outcome: Turn imagination into actionable MVPs, where taste becomes your competitive advantage.

Ferment

Selective incubation with community support and early adopter access. Outcome: Refine, validate, and launch high-potential ventures.

Stewardship

High-level guidance and mentorship for select leaders and founders. Outcome: Transform and guide ventures through strategic, design-led thinking.

THIS IS FOR YOU IF:

You see taste as essential, yet traditional paths treat it as a luxury.
You believe beauty and commerce belong together.
You want to create things that serve and endure.

THE SPACE

We're building our first physical space, a gathering place for the work that matters.
Until then, we gather online and through workshops in cities where POETPRENEURS are building.

WHY TULIP

A tulip bulb blooms year after year, perpetual innovation made visible.
Innately rebellious. Distinctly tasteful.

HOW TO BEGIN

Membership — €360 / year
Salon-style gatherings, curated resources, and access to the community.
Courses — €300–800
In-person or remote workshops and coursework on the design-led model, hosted periodically in select cities.
Fermentation — €15,000
Cohort-based venture building, guiding you from concept to validated, actionable outcomes.
Consulting & Advisory — By invitation
Private, C-level stewardship for founders and leaders navigating consequential decisions.

FOUNDER

MEET SIAMAK

Most people who understand how technology companies get built don't trust the humanities. Most people who trust the humanities don't understand how companies actually get built. I've spent twenty years standing at that exact fault line, and it turned out to be the only place the real question was visible.A product design veteran who designed and shipped multimillion-dollar products for multinational companies across two decades in Silicon Valley. At the pinnacle of that career, I went to MIT Sloan, not for a credential, but for an answer. What I found instead was a confirmation: the design-led model that had quietly explained everything I'd witnessed in twenty years of practice was nowhere in the curriculum. The most elite business education in the world wasn't teaching it. That absence was the loudest signal I'd ever received. Twenty years of shipping real products had already taught me that the humanities aren't decoration, they're the load-bearing structure underneath every technology decision that actually holds at scale.Top business schools couldn't explain what I kept seeing: why certain companies dent the universe while better-funded incumbents optimize toward irrelevance, despite equal resources, equal talent, equal market access.Burning out at the pinnacle of "success" didn't just slow me down, it handed me the most honest data point I'd ever had. I had executed the conventional model from the inside. I knew exactly how it broke and why it broke quietly. That forced a more uncomfortable question: what if entrepreneurship itself had been misdefined into a soulless pursuit of over-optimization, systematically disconnected from what actually preserves human judgment and meaning at scale?A quest for the answer became an obsession. Why do design-led companies consistently outperform the S&P by more than 200%? Why does success so often conceal fragile human systems that fracture precisely when scale accelerates? The answer wasn't another strategy framework. It was how these companies are wired: Human, Innovation, and Autonomy in the right order. That became POETPRENEURS.No pure technologist writes that book. No pure humanist gets taken seriously enough to build what came next. No academic builds it as a startup. The synthesis required standing in the middle long enough to see what neither side could, and being willing to pay the cost of that position.If you are a builder who has always felt that the existing paths, the accelerators, the MBA programs, the VC playbooks, were designed for a version of ambition you don't quite recognize as your own; if your instincts live at the intersection of craft and technology, of meaning and scale; if you've been told your range is a liability rather than the point, Tulip Institute was built for you.Tulip Institute is what that cost made inevitable: a design-led entrepreneurial lab for the next generation of poetpreneurs, builders who lead ventures at the intersection of technology and the humanities, in the age of AI. Not a program. Not a degree. A new institutional model for a category of founder the existing system was never built to serve, launching now, because the convergence of AI, organizational collapse, and a generation of founders who refuse the false choice between meaning and scale has made the moment impossible to defer.The door is open.

CONTACT

Thank you for your interest in Tulip Institute.For general questions or feedback, please email us.

© Tulip Institute. All rights reserved.

Thank you!

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